· Marvin Adams · Lifestyle  · 3 min read

How to Save Money on Alton Towers Tickets in the UK

Alton Towers is one of the UK’s most popular theme parks, but ticket prices can be expensive. However, there are plenty of ways to save money on your visit without missing out on the fun. Here’s how you can get the best deals on Alton Towers tickets.

Alton Towers is one of the UK’s most popular theme parks, but ticket prices can be expensive. However, there are plenty of ways to save money on your visit without missing out on the fun. Here’s how you can get the best deals on Alton Towers tickets.

1. Book in Advance

One of the easiest ways to save money is by purchasing your tickets in advance.

Savings Potential:

  • Buying online at least one day before your visit can save you up to £25 per ticket.
  • On-the-day prices are significantly higher than pre-booked rates.

Visit the official Alton Towers website to check for advance booking discounts.

2. Use 2-for-1 Vouchers

Many UK supermarkets and brands offer 2-for-1 vouchers for Alton Towers, allowing two people to enter for the price of one.

Where to Find 2-for-1 Deals:

  • Kellogg’s Cereal Boxes – Often include 2-for-1 theme park vouchers.
  • National Rail Days Out Guide – If you travel by train, you can get a 2-for-1 deal with a valid rail ticket.
  • Tesco Clubcard – Convert Clubcard points into theme park vouchers.

3. Use a Merlin Annual Pass

If you visit theme parks regularly, a Merlin Annual Pass might be a cost-effective option.

Benefits:

  • Unlimited entry to Alton Towers and other Merlin attractions, including Thorpe Park, Chessington, and LEGOLAND.
  • Discounts on food, drinks, and hotel stays.
  • Special passholder events and early ride access.

4. Look for Discount Codes and Offers

Before booking, always check for discount codes on:

  • Voucher websites like HotUKDeals, VoucherCodes, and Groupon.
  • Alton Towers’ official website for seasonal promotions.
  • Employer or Student Discounts via apps like Student Beans or Blue Light Card (for NHS and emergency workers).

5. Visit During Off-Peak Periods

Ticket prices are usually higher during school holidays and weekends.

Best Times to Visit for Cheaper Tickets:

  • Midweek (Tuesday-Thursday) outside school holidays.
  • September & October weekdays (after summer rush, before Halloween events).
  • Early season (March-April) when the park has just opened for the year.

6. Buy a Season Pass or Multi-Day Ticket

If you plan to visit more than once, a Season Pass or Multi-Day Ticket is a great way to save.

Options Available:

  • Alton Towers Season Pass – Offers unlimited visits for a fraction of the price of multiple single-day tickets.
  • Multi-Day Tickets – If you’re staying overnight, a 2-day ticket is often cheaper than two separate 1-day tickets.

7. Check for Group Discounts

Travelling in a group? You can save money with a group booking.

Savings:

  • Groups of 7 or more get discounted entry.
  • Schools, businesses, and youth groups can book at special rates.
  • Some coach companies offer travel + entry deals.

8. Stay in Partner Hotels with Ticket Bundles

Alton Towers has its own hotels, but nearby partner hotels often include free or discounted tickets when you book a stay.

Where to Find Deals:

  • Check Booking.com, Expedia, and Holiday Inn Express for deals.
  • Look for packages that include breakfast and theme park tickets.
  • Some hotels offer ‘Kids Go Free’ promotions.

9. Use Tesco Clubcard Vouchers

You can exchange Tesco Clubcard points for Alton Towers tickets.

How Much Can You Save?

  • £5 in Clubcard vouchers = £15 towards an Alton Towers ticket.
  • This can reduce your ticket price significantly, especially for families.

10. Bring Your Own Food and Drinks

Food and drink inside the park can be expensive. To save money:

  • Bring a packed lunch and bottled water (there are picnic areas available).
  • Eat outside the park in cheaper local restaurants or fast food spots.
  • Use meal deals and discount vouchers if eating inside the park.

Conclusion

Visiting Alton Towers doesn’t have to break the bank. By booking in advance, using discount codes, and taking advantage of 2-for-1 offers, you can save a significant amount on tickets. Combine this with smart savings on food, accommodation, and group discounts to make your trip as affordable as possible.

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